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Get Ready for an Exciting New Season of 'Bigg Boss 18 '
Bigg Boss’ is set to return with its latest season, co-presented by BellaVita Perfumes, Vaseline Body Lotion, and Parle 20-20 cookies, apart from special partners Ching’s Schezwan Chutney and Go Cheese; beauty partner Blue Heaven; hygiene partner Harpic Disinfectant Bathroom Cleaner; and associate partner Galaxy Chocolates.
The new season will premiere on COLORS on October 6th at 9 PM. In addition, Jio Cinema Premium subscribers will be able to watch a 24-hour live channel with uninterrupted action.
A New Page Begins
Mumbai, October 3, 2024: The show’s new mantra with ‘Bigg Boss’ is being given a new twist as this season. Instead of “Bigg Boss chahte hain” we are saying “Bigg Boss jaante hain!” Time is all set to head and people better unlearn everything that they already thought they knew about this reality television goliath.
As COLORS gets the stage set for the 18th season of the show, it promises to take viewers on an electrifying ride through time and give them a peep into the fortunes of the contestants.
Bigg Boss’ may have just celebrated the legendary status with billions of people, but it continues to be on the lead in ratings and social media curve, producing moment in time that become the benchmarks for the culture, thereby becoming a talking point.
So far, all the earlier seasons broke one score after another. The idea of this season was to break some more in terms of providing the contestant a glimpse into his future self, all of this confined within the actual show structure. This season of ‘Bigg Boss’ will reveal to us the future of its contestants too!
Theme: ‘Time Ka Tandav’
This season promises a stern battle against fate, depending on destiny. Destiny being snatched away this time from the contestants’ reliance, it is to be seen if ‘Bigg Boss,’ which has been watching them, will also expect each move, from an alliance to a possible confrontation, nothing unturned with the watchful eye of ‘Bigg Boss.’.
The ever-charismatic Salman Khan is back to host, ready to tread through ups and downs with contestants, questioning the right questions and dishing out reality checks during the highly anticipated Weekend Ka Vaar.
Produced by Endemol Shine India and Banijay Group, this season promises to charm all its viewers with new thrilling dynamics.
Alok Jain’s Vision
Alok Jain, President-General Entertainment, Viacom18 said, “At COLORS, we pride ourselves on continually innovating and bringing content which resonates with our audiences. ‘Bigg Boss’ exemplifies this ethos with every season breaking new ground in entertainment.
Our recent hit ‘Laughter Chefs Unlimited Entertainment’ reflects the same commitment towards unique and engaging content. For 17 years, ‘Bigg Boss’ has been synonymous with disruption, and this year, we go ahead in that tradition with a fresh and groundbreaking theme.
‘Time Ka Tandav’ not only tests contestants but also delivers innovative integrations across TV, digital, and social platforms.”
Salman Khan’s Fanaticism
‘Bigg Boss’ has always challenged boundaries, and this time with the predictions, I am looking to see what it makes of the participant in the lead when his or her fate is questioned.
This is going to be an interesting journey for the participants as well as for me as I ride this new, uncharted path alongside them. “Believe me, this change will be leading to an unpredictable ride full of surprises,” Deepak Dhar said.
It is a something we are all hold dear at the Endemol Shine India, says Deepak Dhar, Founder and Group CEO, Banijay Asia and Endemol Shine India. “With every season, ‘Bigg Boss’ has captivated audiences and redefined the essence of reality television.
We are very excited to begin this season that takes an unprecedented leap with turning the whole traditional format on its head. For the very first time ever, ‘Bigg Boss’ will predict outcome, and contestants need to challenge their fate to carve their own.
With Salman Khan being our charming host and thrilling contestant lineup, we are in for an entertainment extravaganza like no other.
This season promises a change to the long-standing ‘Bigg Boss’ old glory tagline from “Bigg Boss chahte hain” to “Bigg Boss jaante hain.” This means an even more knowing role for ‘Bigg Boss’ within the show.
Actors featuring in this campaign promoting the show include former contestants of COLORS and some of ‘Bigg Boss’ persons which are Krushna Abhishek, Bharti Singh, Shilpa Shinde, Deepika Singh, and Shalin Bhanot, receiving mysterious notes that piques interest on the theme of “Bigg Boss future jaante hain.”
A number of such initiatives will explore “Time Ka Tandav,” including behind-the-scenes content, Snapchat lenses, and Instagram filters that transport fans directly into the Bigg Boss house.
With a unique 7-day challenge, it will invite audiences to complete time-bound tasks, foster engagement, and create excitement.
Big Spectacle and CGI Technology
In an exciting global display, the concept of ‘Time Ka Tandav’ would be visualized through newfangled CGI technology.
The Bigg Boss eye would be projected on every tallest clock tower around the world, marking the current dominance of ‘Bigg Boss’ over time and destiny.
Contestant introductions would be redefined through innovative inclusions like palm astrology through holographic technology wherever possible future outcomes would reveal themselves and the journey of the contestants would be narrated.
These multi-faceted strategies include a time capsule concept for the reveal of contestants and “blast from the past” videos with comedic collaborations, and these are implemented to entertain fans across platforms, getting everybody excited for the new season.
Jio Cinema’s Special Features
Well, while ‘Bigg Boss 18’ starts warming up to serve a generous dose of fun without bounds, JioCinema is revving up to serve viewers through its 24×7 live channel.With a dash of exclusive content and interactive features designed for premium subscribers, be it exciting watch-and-win programs like “Hype” and “Jeeto Dhan Dhana Dhan,” driven by the zing of trivia related to the show.
Participate and win through “Dekho Bigg Boss, Jeeto iPhone 16,” where you may answer questions from premiere episode for a whole day to win yourself a brand new iPhone 16!
The voting procedure remains an important feature, saving favorite contestants from the nominations. Engaging programming like the introduction of houses and interviews with contestants will keep audiences hooked till the season’s end.
Save the Date
Date-wise from October 6th at 9 pm. The show will be followed by the episodes airing all Monday to Friday at 10 pm on COLORS. The show will go live 24×7 on Jio Cinema for the premium subscribers.It is a co-powered event with Ching’s Schezwan Chutney, Go Cheese, beauty partner Blue Heaven, hygiene partner Harpic Disinfectant Bathroom Cleaner, and associate Galaxy Chocolates.
With a very thrilling theme, an engaging format, and a lineup of surprises, this season promises to take the ‘Bigg Boss’ experience to new heights. Prepare yourself for a capturing journey with twists and turns and some real unforgettable moments!